Newsletter setup

A newsletter is a great way to stay in touch with people who are interested in your farm and alpacas.

In order to offer a newsletter, you need email software that lets you prepare and send your newsletter. This software also gives you a way to collect and manage the email addresses of people who are interested in hearing from you.

We can help guide you from square one if you’d like to get started with a newsletter but don’t know where to begin. We can also help you add your existing newsletter signup to your new website, if you’ve already got one. Here are some things we do for our newsletter clients:

• We can help you get set up with a newsletter software provider if you don’t have one already. We are an affiliate for AWeber newsletter software. This program is very easy to use and starts at just $19/month. Their support team is helpful and available by phone to explain things to you anytime you need assistance.
  
  
• We can create the page on your website where people can sign up to receive your newsletter. If you’re already using an email newsletter program for your farm, just let us know which program you are using and we’ll set the code on this page to display your signup form.

• We can also design a template for your email newsletter that matches your website. While you can send your newsletter in plain text (so it looks like a simple letter from you), we recommend HTML, which lets you add in graphics and track when people click from your newsletter to your website. Once you have your template, you can just copy it to use it for each issue.
  
  
• Not sure what to write? Our copywriters and editors can help you come up with content to send out to your readers each month.

Just let us know how much or how little help you need when it comes to getting your newsletter up and running with your new website!

If you’re planning to start offering a newsletter, we also think that’s a great topic for a press release…

Next feature: Press Releases/Pressroom Setup

 

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